Inbound Sales

Become a certified inbound sales expert

About the course

Are you struggling to make sense of sales and marketing tactics to make more revenue? Want to hook prospects and create a complete customer experience? In this certified course, you’ll learn how to:

  • Define your ideal buyer profile.
  • Generate leads with multi-channel marketing.
  • Move qualified leads through the sales funnel.
  • Use CRM and emails to close sales.
  • Build retention programs to get more conversions.
 

10 Teachers

19 Lessons

6 Quizzes

146 Mins training

1 Industry-recognized certificate

Competencies

  • Lead generation
  • Business development
  • Direct sales
  • Marketing strategy
  • CRM

Meet your teachers

Abby Hehemann

Abby Hehemann

Abby Hehemann is Product Marketing Manager for GetResponse. She focuses on the inbound marketing communication of the GetResponse tools, always finding new ways for GetResponse to help online marketers achieve their goals.

Irek Klimczak

Irek Klimczak

Entrusted as Customer Content Lead at GetResponse, Irek expertly and smoothly runs content marketing projects at all stages of the customer journey in Polish, Russian and English-speaking markets. He possesses 10+ years of experience in online marketing with a broad teaching background. Irek regularly runs workshops covering digital marketing strategy and tactics, and has delivered presentations at many international events (e.g. Singapore, the US, UK, Poland).

Jamie Turner

Jamie Turner

Jamie Turner is an internationally recognized author, speaker, and TV news contributor who has helped The Coca-Cola Company, AT&T, CNN, and other global brands tackle complex business problems.

Justyna Bakker-Rakowska

Justyna Bakker-Rakowska

Justyna Bakker-Rakowska is Email Marketing and Communications Manager for GetResponse. Her goal is to provide hands-on email and marketing automation best practices, tips, and ideas to fellow GetResponse users.

Kamil Guzdek

Kamil Guzdek

Kamil Guzdek is Head of SEO for GetResponse. He is a versatile marketer knowledgeable in technical SEO, content marketing, and web analytics, constantly working to improve GetResponse’s visibility in organic search.

Michael Borowczyk

Michael Borowczyk

Michael Borowczyk is PPC Manager for GetResponse, with 10+ years of experience in online marketing. At GetResponse he’s responsible for paid advertising campaigns that drive global online sales and brand awareness.

Michael Leszczynski

Michael Leszczynski

Meet Michal Leszczynski, Head of Content Marketing and Partnerships at GetResponse. With 10+ years of experience, Michal is a seasoned expert in all things online marketing. He’s a prolific writer, skilled webinar host, and engaging public speaker. Outside of business hours, Michal shares his wealth of knowledge as an Email Marketing lecturer at Kozminski University in Warsaw.

Rachel Gray

Rachel Gray

Rachel Gray is Business Development Executive for GetResponse with 10 years of experience in both B2B and B2C sales. At GetResponse Rachel works with potential customers to solve their email marketing challenges, such as improving deliverability, engagement, and ROI.

Sezgin Hergul

Sezgin Hergul

Sezgin Hergul is Product Marketing Specialist for GetResponse. He’s responsible for building connections between customers and the product. He’s passionate about lifecycle marketing, product management, content and growth marketing.

Shelley Jezewska

Shelley Jezewska

Shelley Jezewska is Social Media Specialist for GetResponse. When she isn’t browsing the web for the latest social media trends, she’s focusing on creating content that customers will enjoy and can use to succeed.

 

What’s inside?

In this course, you’ll discover how to create an effective lead generation strategy with SEO, SEM, social media, email marketing, and marketing automation. To secure more sales, time and time again. Our experts will demonstrate use cases and best practices in design, traffic generation, copywriting, and testing.

  Final Exam
Available in days
days after you enroll
FAQ